Turning ideas into success
Your path to your own platform
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In today's fast-paced digital world, platforms such as Amazon, Uber and Airbnb have become an integral part of our everyday lives. They are revolutionizing the way we shop, travel and communicate with each other. But what makes a digital platform successful? Why do over 80 percent of these platforms fail despite their innovative strength?
Our new e-book "5 success factors for digital platforms" provides the answers. It shows you the key steps to building a successful platform and operating it sustainably. Here are some of the exciting insights you can expect to find in the e-book:
1. brainstorming: The beginning of every successful platform
A resounding idea is at the heart of every platform. Learn how to identify niche markets and what strategies successful companies like LANXESS and Schüttflix use to realize their unique platform ideas.
2. business model: your plan for success
A customer-centric business model is key. Learn how to understand your customers' needs and create value. Discover what types of platforms there are and how you can tailor your business model to them.
3. monetization: generate revenue efficiently
From subscription fees to advertising and freemium models - discover the many ways in which platforms can earn money. Learn how to find the right pricing strategy for your user groups and keep your cost structure under control.
4. scalability: growing with a system
Scaling is one of the biggest challenges for platforms. Learn how to grow your business step by step and what strategies successful companies like Facebook and PayPal use to reach critical mass.
5th Management: Leading with agility and openness
Digital platforms only realize their full potential through their adaptability and the continuous development of new areas of value creation. It is crucial to continuously drive innovation in order to strengthen competitiveness and consolidate user trust.
Stay on the ball and be part of the digital revolution. Your path to a successful platform starts here!
