When design is more than just templates
UX/UI design as the key to digital differentiation

11.04.2025
von Tanja Göritz

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At a time when many websites are based on standardized templates, we need holistic solutions that are individually tailored to the needs of our customers. Jo's büro and konzepthaus combine their expertise to create well thought-out, user-friendly and technically flawless digital experiences. While jo's büro manages the creative process and combines design with functionality, konzepthaus takes care of the precise technical implementation. The result is a coherent, tailor-made solution - from a single source.

The art of UX/UI design

UX (user experience) and UI (user interface) design are two sides of the same coin. While UI design encompasses the visual design of the user interface, UX design ensures optimal user guidance and a coherent overall experience.

The difference to standard templates? At jo's büro, we develop customized solutions that:

  • Authentically convey the brand identity
  • Combine innovative design approaches with intuitive usability
  • Stand out from the crowd without neglecting user-friendliness

Why individual design?

The time of "one-size-fits-all" solutions is over. Every company has its own story, its own goals and, above all, its own users. Template-based websites cannot reflect this individuality. Our design approach at jo's büro für Gestaltung is based on:

  • In-depth analysis of user groups
  • Tailor-made visual language
  • Innovative interaction concepts
  • Sophisticated content structuring

The partnership with konzepthaus

In our collaboration with konzepthaus, we combine creative excellence with technical precision. While we focus on the development of unique design concepts, konzepthaus ensures the perfect technical implementation on HubSpot.

Success stories of our collaboration:

Riege Software

A comprehensive marketing website that shows how complex content can be presented in a user-friendly way. Here we proved that even extensive content structures can be elegantly and clearly laid out through well thought-out design. Find out more about this project here: Riege Software Case Study.

DERTOUR Group

The development of the internal portal shows how important customized design is for B2B applications. You can find all the details about this project here: DERTOUR Group Case Study.

Last but not least: konzepthaus website

Our latest project illustrates how we break through template conventions and still create an intuitive, user-friendly design - we are also honored when the partnership and trust in our performance goes so far that Konzepthaus entrusts us with the design of its own site.

The difference lies in the detail

What sets us apart from template-based solutions:

  • Individual design concepts instead of prefabricated layouts
  • Customized interaction elements
  • Sophisticated micro-animations
  • Unique visual hierarchies
  • Innovative navigation concepts

The technical perspective

Our partnership with Konzepthaus shows that exceptional design and technical excellence need not be a contradiction in terms. Our designs are developed in such a way that they:

  • Are technically flawless to implement
  • Run with optimum performance
  • Work perfectly on all end devices
  • Are future-proof and maintainable

What else to say?

In today's digital world, it is no longer enough to "just" have a website. Particularly in times of authentic "storytelling", the design language must also fit the brand authentically and individually. Because the design on the web is often the first touchpoint! It needs well thought-out, tailor-made solutions that stand out from the crowd and still work intuitively. The partnership between jo's büro für Gestaltung and Konzepthaus shows how this balance can be perfectly mastered - each is a master in its own field of expertise and thus brings real added value for the customer through efficient interaction.

By combining innovative design and technical expertise, we create digital experiences that not only look different, but also work better. Because at the end of the day, it's about creating digital solutions that offer real added value to both users and companies.

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